Terms of Service

Effective Date: February 6, 2026

Last Updated: February 6, 2026

These Terms of Service ("Terms") govern your use of the Karley AI conversion agent platform, including our website (karley.ai), Shopify application, embeddable widget, and all related services (collectively, the "Service"), provided by Expedition Community, Inc. ("Karley," "we," "us," or "our").

By using the Service, you agree to these Terms. If you are using the Service on behalf of a company or other legal entity, you represent that you have authority to bind that entity to these Terms. If you do not agree, do not use the Service.

1. The Service

Karley provides an AI-powered conversion agent that helps businesses improve website conversions through intelligent Q&A, product and service finders, quizzes, and contextual calls-to-action. The Service is available through the Shopify App Store, other platform marketplaces, and direct signup at karley.ai.

The Service may access, retrieve, and process information from your website, product catalogs, service listings, documents, and other content you make available in order to generate relevant AI-powered responses for your end users. Where you connect the Service to a platform such as Shopify, we may also access customer and order data available through that platform's APIs to personalize end user experiences (such as order status, product recommendations, or returning visitor recognition), subject to the permissions you grant and that platform's terms. The Service may also present calls-to-action to end users, which may include outbound links to destinations you configure (such as email signup pages, demo scheduling URLs, product pages, or add-to-cart links) as well as integrated actions that transmit data directly to your designated third-party applications, databases, or platforms through integrations we provide (such as CRM systems, email marketing platforms, calendar tools, or other business applications). Where calls-to-action are outbound links, Karley does not collect or store any data when end users click them. Where calls-to-action use integrations to transmit data to your applications, Karley processes such data solely to facilitate the transmission and does not retain end user personal information beyond what is necessary to complete the action. You are responsible for your own data collection practices and privacy compliance for any data received through these integrations.

The Service uses artificial intelligence and third-party large language models ("LLM Providers") to generate responses. We reserve the right to change, add, or remove LLM Providers at any time without notice, in order to improve the Service or for any business reason. AI-Generated Content may not always be accurate, complete, or appropriate. You are solely responsible for reviewing and approving any AI-Generated Content before it is displayed to your end users. Karley does not guarantee the accuracy of any AI-generated response.

EU AI Act Classification: Karley is a commercial B2B AI system designed to assist businesses with website conversion through conversational Q&A and product/service discovery. The Service is not classified as a "high-risk" or "prohibited" AI system under the EU AI Act (Regulation (EU) 2024/1689). The Service shall not be used for any purpose that would cause it to be classified as high-risk under the EU AI Act. If you believe your intended use case may involve a high-risk application, you must contact us at support@karley.ai before deployment.

2. Business-to-Business Service; Eligibility

The Service is intended solely for use by businesses and business professionals. By using the Service, you represent and warrant that you are acting on behalf of a business entity or in a professional business capacity, and not as an individual consumer. Consumer protection laws applicable to business-to-consumer transactions may not apply to your use of the Service.

You represent and warrant that: you are at least 18 years of age; you have the authority to bind yourself or your organization to these Terms; your organization is a duly formed and validly existing business entity; and all information you provide is accurate and complete.

Taxes: You are solely responsible for determining and paying all applicable taxes (including sales tax, use tax, VAT, GST, withholding taxes, and any other taxes or duties) arising from your purchase or use of the Service. All fees quoted by Karley are exclusive of taxes unless explicitly stated otherwise. If Karley is required by law to collect taxes from you, such taxes will be added to your invoice and you agree to pay them.

3. Account Registration

To use the Service, you must create an account and provide accurate, complete information including your name, business email address, and business name. You are responsible for maintaining the confidentiality of your account credentials and for all activities under your account.

You must notify us immediately at support@karley.ai if you become aware of any unauthorized use of your account.

4. License Grant and Restrictions

Subject to your compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Service for your internal business purposes, embed the Karley widget on your website(s), and use AI-Generated Content created by the Service for your business.

You may not sublicense, sell, resell, or transfer the Service; modify, copy, or create derivative works of the Service; reverse engineer, decompile, or disassemble any part of the Service; access the Service to build a competitive product or service; or use the Service for any unlawful purpose.

5. Customer Obligations

You are responsible for all content you provide to the Service, including product information, website content, and any training data. You represent that you have the right to provide such content and that it does not infringe any third-party rights.

If you operate in regulated industries (healthcare, financial services, legal, etc.), you are responsible for ensuring your use of the Service complies with applicable industry regulations. Karley does not provide legal, medical, financial, or other professional advice through the Service.

If your website targets or is likely to be visited by children under the age of 13 (or 16 in the EU/UK), you are solely responsible for compliance with the Children's Online Privacy Protection Act (COPPA), the UK Age Appropriate Design Code, and any other applicable child protection laws. You must notify us at support@karley.ai before deploying the Service on any website directed at children.

6. Acceptable Use

You agree not to use the Service for any illegal purpose; to violate any applicable laws or regulations; to infringe on intellectual property rights of others; to transmit malware, viruses, or harmful code; to attempt to gain unauthorized access to the Service; to interfere with or disrupt the Service; to harass, abuse, or harm others; to misrepresent your identity or affiliation; to collect personal information without proper consent; or to use the Service in a manner that could damage our reputation.

We reserve the right to suspend or terminate your account if we reasonably determine you have violated this section, with or without prior notice depending on the severity of the violation.

7. Data, Privacy, and AI Processing

Our collection and use of data is described in our Privacy Policy, which is incorporated into these Terms by reference. By using the Service, you acknowledge and agree that:

Content you provide to Karley — including product catalogs, service listings, website content, documents, and other business information — may be processed by third-party AI model providers for the purpose of generating responses. We currently use providers such as Anthropic, OpenAI, Google, and others, and we reserve the right to change, add, or remove AI model providers at any time without prior notice to you. This processing is governed by our agreements with those providers.
The Service retrieves and processes information from your connected platforms (such as Shopify) including product data, catalog information, pricing, inventory status, and other store data necessary to provide accurate AI responses. Where you grant appropriate permissions, we may also access customer data (such as order history, customer profiles, and browsing behavior) through platform APIs to personalize the end user experience. Data flows bidirectionally between Karley and your connected platforms as required to deliver the Service.
Conversations between the Karley widget and your website visitors are processed in real time by AI models and are not stored in a personally identifiable manner. We associate conversations with anonymous UUIDs (universally unique identifiers) and session IDs, not personal data. We do not currently collect IP addresses or location data from end users, but we may do so in the future for purposes such as general location derivation, security, and analytics, as described in our Privacy Policy.
The Service may present calls-to-action to end users, including outbound links and, where available, integrated actions that transmit data to your designated third-party applications. For outbound links, Karley collects no data. For integrated actions, Karley processes data solely to facilitate transmission to your applications and does not retain end user personal information beyond what is necessary to complete the action.
We provide you with aggregated analytics data including top questions, conversion metrics, and engagement statistics to help you optimize your use of the Service.
We use Stripe to process payments. Your billing information is handled directly by Stripe under their terms and privacy policy.
We do not sell, share, or disclose personal data to third parties for advertising, marketing, or any purpose unrelated to providing the Service.

If you are subject to the General Data Protection Regulation (GDPR) or other data protection laws that require a Data Processing Agreement, please contact us at support@karley.ai to request one.

8. End User Interactions and Widget Terms

The Karley widget is embedded on your website and interacts with your end users (website visitors). By deploying the widget, you acknowledge that:

End users interact with the widget under browse-wrap terms displayed within the widget interface. The widget displays a notice stating: "By using this AI assistant, you agree to Karley's Terms and Privacy Policy. Responses are AI-generated and may not be fully accurate."
You are responsible for disclosing the use of AI on your website as may be required by applicable law, including the EU AI Act.
Karley does not knowingly collect personal data from end users. We process anonymous UUIDs, session identifiers, and conversation content for the sole purpose of generating AI responses and providing you with aggregated analytics. We may in the future collect general location data and IP addresses as described in our Privacy Policy.
Calls-to-action presented by the widget may include outbound links to destinations you configure and, where available, integrated actions that transmit end user data directly to your designated applications. For outbound links, Karley collects no data. For integrated actions, you are responsible for ensuring your own privacy policy adequately discloses the collection and use of end user data through these integrations, and for obtaining any necessary consents.
Where you have granted Karley access to platform customer data (such as Shopify customer information) to personalize the widget experience, you represent that you have the necessary rights and consents to share such data with Karley for this purpose, and that your own privacy policy adequately discloses this use to your end users.

9. Intellectual Property

Our IP: The Service, including all software, algorithms, AI models, designs, text, graphics, and other content provided by Karley, is owned by or licensed to us and protected by intellectual property laws. These Terms do not grant you any rights to our trademarks, brand features, or logos.

Your Content: You retain ownership of all content you provide to the Service. You grant Karley a non-exclusive, worldwide license to use, process, and display your content solely for the purpose of providing the Service.

AI-Generated Content: Subject to your compliance with these Terms, you may use AI-Generated Content for your business purposes. We make no representations regarding intellectual property ownership of AI-generated outputs.

10. Payment Terms

Fees and Billing: The Service may include subscription fees, usage-based fees, or a combination of both, as described on our pricing page or in your order. Subscription fees (base fees) are billed in advance on a monthly or annual basis as selected during signup. Usage-based fees (such as fees based on conversion events, add-to-cart actions, email signups, or other measurable interactions) are calculated based on actual usage during the applicable billing period and billed in arrears. We will provide you with visibility into your usage through the Service dashboard.

Pricing Changes: We reserve the right to change our pricing, fee structure, or billing model at any time with 30 days' prior notice. Changes to pricing will not apply retroactively to usage already incurred. Your continued use of the Service after the effective date of a pricing change constitutes acceptance of the new pricing. If you do not agree to a pricing change, you may terminate your account before the change takes effect.

Non-Refundable: All fees are non-refundable except as expressly stated in these Terms or required by applicable law. Prepaid subscription fees are non-refundable upon early termination.

If payment fails, we may suspend access to the Service after providing reasonable notice and an opportunity to update payment information. For Shopify customers, billing may be processed through Shopify's billing system. Overdue amounts may accrue interest at the lesser of 1.5% per month or the maximum rate permitted by law.

11. Term and Termination

These Terms are effective until terminated. You may terminate at any time by canceling your account. We may terminate or suspend your account at any time for cause (violation of these Terms) or with 30 days' notice for convenience.

Upon termination, your right to use the Service ceases immediately. We may retain your account data for up to three (3) years following termination for purposes including compliance with legal obligations, resolution of disputes, enforcement of these Terms, tax and audit requirements, and legitimate business purposes such as fraud prevention and product improvement. After the applicable retention period, we will delete or anonymize your data.

12. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

We do not warrant that the Service will be uninterrupted, error-free, or secure; that AI-Generated Content will be accurate, complete, or appropriate; that the Service will meet your specific requirements; or that any defects will be corrected.

AI DISCLAIMER: The Service uses artificial intelligence that may produce inaccurate, incomplete, or inappropriate responses. AI-Generated Content should not be relied upon as professional, legal, medical, or financial advice. You are solely responsible for reviewing all AI-Generated Content before it reaches your end users.

13. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, IN NO EVENT SHALL KARLEY BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, REVENUE, DATA, BUSINESS OPPORTUNITIES, OR GOODWILL, ARISING FROM OR RELATED TO YOUR USE OF THE SERVICE.

KARLEY'S TOTAL AGGREGATE LIABILITY ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE TOTAL FEES PAID BY YOU TO KARLEY IN THE NINETY (90) DAYS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM. IF NO FEES HAVE BEEN PAID, KARLEY'S TOTAL AGGREGATE LIABILITY SHALL NOT EXCEED FIFTY U.S. DOLLARS ($50).

14. Indemnification

You agree to indemnify, defend, and hold harmless Karley, its officers, directors, employees, and agents from any claims, damages, losses, liabilities, and expenses (including reasonable attorneys' fees) arising from your use of the Service, your violation of these Terms, your content, or your violation of any third-party rights.

15. Dispute Resolution

Governing Law: These Terms are governed by the laws of the State of Delaware, United States, without regard to conflict of law principles.

Binding Arbitration: Any dispute, claim, or controversy arising out of or relating to these Terms, the Service, or the relationship between you and Karley (collectively, "Disputes") shall be resolved exclusively through final and binding arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules then in effect. The arbitration shall be conducted in the English language by a single arbitrator and shall take place in Delaware or remotely via videoconference at the arbitrator's discretion. The arbitrator shall have exclusive authority to resolve all Disputes, including the scope and enforceability of this arbitration provision. The arbitrator's award shall be final and binding, and judgment on the award may be entered in any court of competent jurisdiction.

Arbitration Fees: Each party shall bear its own attorneys' fees and costs. The parties shall share equally the arbitrator's fees and AAA administrative costs, unless the arbitrator determines that applicable law requires a different allocation. If you demonstrate that the costs of arbitration would be prohibitive compared to litigation, Karley will pay as much of the arbitration fees as the arbitrator deems necessary to prevent arbitration from being cost-prohibitive.

CLASS ACTION WAIVER: YOU AGREE TO RESOLVE ALL DISPUTES WITH KARLEY ON AN INDIVIDUAL BASIS ONLY. YOU WAIVE ANY RIGHT TO PARTICIPATE IN CLASS ACTION LAWSUITS, CLASS-WIDE ARBITRATION, OR ANY PROCEEDING WHERE EITHER PARTY ACTS OR PROPOSES TO ACT IN A REPRESENTATIVE CAPACITY. THE ARBITRATOR MAY NOT CONSOLIDATE PROCEEDINGS OR PRESIDE OVER ANY FORM OF REPRESENTATIVE OR CLASS PROCEEDING.

JURY TRIAL WAIVER: TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, YOU AND KARLEY EACH WAIVE THE RIGHT TO A JURY TRIAL FOR ANY DISPUTE THAT IS NOT SUBJECT TO THE ARBITRATION PROVISION ABOVE.

Time Limitation: Any Dispute must be brought within one (1) year after the cause of action arises, or it is permanently barred. This one-year limitation applies regardless of any statute or law to the contrary.

Exceptions: Notwithstanding the foregoing: (a) either party may seek injunctive or other equitable relief in any court of competent jurisdiction to protect intellectual property rights, confidential information, or to prevent irreparable harm; (b) either party may bring claims in small claims court if the claim qualifies and remains in small claims court; and (c) this arbitration agreement does not preclude either party from seeking provisional remedies in aid of arbitration from a court of competent jurisdiction.

Confidentiality: The arbitration proceedings and any award shall be maintained as confidential by both parties, except as may be necessary to confirm, vacate, or enforce the award, or as otherwise required by law.

Opt-Out: You may opt out of this arbitration agreement by sending written notice to support@karley.ai within thirty (30) days of first accepting these Terms. The notice must include your name, account email address, and a clear statement that you wish to opt out of arbitration. If you opt out, all Disputes will be resolved in the state or federal courts located in Delaware.

16. Third-Party Services and Integrations

The Service integrates with and relies upon third-party services, including but not limited to e-commerce platforms (such as Shopify), payment processors (such as Stripe), AI model providers (such as Anthropic, OpenAI, Google, and others), cloud infrastructure providers (such as Amazon Web Services), and customer-designated integrations for calls-to-action and data transmission (such as email marketing platforms, CRM systems, calendar scheduling tools, and other business applications). Your use of such third-party services is subject to their respective terms and privacy policies. We are not responsible for the availability, accuracy, or practices of third-party services.

We reserve the right to add, change, or remove third-party service integrations and providers at any time, including AI model providers, to improve the Service or for any business reason. We will make commercially reasonable efforts to ensure continuity of service during any such transitions.

17. Modifications

We reserve the right to modify these Terms at any time, for any reason, at our sole discretion. If we make material changes, we will provide notice by posting updated Terms on our website with a new effective date and, where practicable, sending an email to your account address. Your continued use of the Service after notice constitutes acceptance. If you do not agree to modified Terms, your sole remedy is to stop using the Service and terminate your account.

We may also modify, update, or discontinue any feature or aspect of the Service at any time, including changing third-party providers (such as AI model providers), adding or removing integrations, and updating pricing. We will use commercially reasonable efforts to provide notice of material changes that adversely affect your use of the Service.

18. General Provisions

Entire Agreement: These Terms, together with our Privacy Policy, constitute the entire agreement between you and Karley regarding the Service.

Severability: If any provision is found unenforceable, the remaining provisions continue in effect.

Waiver: Our failure to enforce any right does not constitute a waiver of that right.

Assignment: You may not assign these Terms without our written consent. We may assign these Terms without restriction, including in connection with a merger, acquisition, or sale of assets.

Force Majeure: We are not liable for failures or delays due to circumstances beyond our reasonable control.

19. Contact Information

For questions about these Terms, contact us at:

Expedition Community, Inc.

Email: support@karley.ai

Website: https://karley.ai